Gate.io Blog GateLive AMA Recap-LILLIUS

GateLive AMA Recap-LILLIUS

31 May 17:03

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## Q1: Why do you build LILLIUS?
We've spent years in the sports industry and recognized a significant gap: too much focus on a single star player and not enough on the broader value sports offer. This star-driven approach often translates into high marketing costs, leaving little for everyone else. Our mission is to change that by using technology to bring sports back to its core values: promoting health, building exercise habits, and supporting athletes in their careers and retirement.

To address these issues, we use blockchain and AI technologies. Our platform offers 1:1 training content that encourages users to exercise regularly while also providing retired athletes with a new revenue stream. Our crypto-based commission model, combined with blockchain authentication, helps ensure transparency and fairness. We also use AI to analyze exercise accuracy and customize content to individual users, which has broader applications in healthcare and insurance.

One of our goals is to reduce the high cost of sports education and make it more accessible. With over 70+ Olympic medalists and athletes collaborating with us, we've created engaging content that's both fun and accurate. Our AI-driven motion analysis ensures users are doing exercises correctly, reducing the risk of injury.

To maintain motivation, we've gamified our training content, providing rewards and challenges tailored to different user groups. This approach has proven effective in keeping users engaged and exercising regularly.

In summary, we're transforming the sports industry by making it more inclusive, accurate, and enjoyable. Our platform doesn't just promote exercise—it. It supports the broader sports community, from users to athletes, in a sustainable and meaningful way.

## Q2: What are the main components of LILLIUS?
LILLIUS offers a comprehensive platform with a range of innovative features designed to enhance your sports and fitness experience. Our platform hosts a variety of sports challenges led by Olympic stars, allowing users to engage with top-tier athletes and track their individual training progress.

Firstly, one of our unique offerings is the integration of LILLI NFTs aligning with LLT Token.

Regarding our reward system for the users - as point or as token, we have designed a two-tiered reward system to engage and incentivize both Web2 and Web3 users, to create a dynamic platform user base for sports and fitness enthusiasts - as a mass adoption of Web3 users into Web3. This structure combines traditional reward mechanisms with innovative blockchain technology, ensuring that all users find value in their interactions with LILLIUS. For our Web3 users, LILLIUS offers a unique reward system centered around cryptocurrency and NFTs. At the core of this system are LILLI NFTs, which are the key to unlocking token-based rewards. Users can earn these rewards by participating in various platform activities, such as completing sports challenges, interacting with content, and engaging with the LILLIUS community. The earned tokens, known as Lilli tokens (LLT), can be used to upgrade the level and grade of LILLI NFTs. Higher-grade NFTs yield greater rewards, motivating users to stay active and committed to their fitness goals. This tiered approach encourages long-term engagement and loyalty.

To attract and retain Web2 users, LILLIUS has implemented a point-based reward system. This system allows users to earn points through their participation in platform activities. Points can be redeemed for various benefits, such as discounts on exclusive merchandise or collectibles from the LILLIUS Mall. This approach creates a bridge between traditional reward structures and the emerging Web3 ecosystem, allowing users from both worlds to benefit from their involvement with LILLIUS.

By integrating both Web2 and Web3 reward systems, LILLIUS fosters a diverse and inclusive community. This approach ensures that users with varying levels of familiarity with blockchain technology can still find meaningful ways to participate and contribute. The Web2 point system serves as an entry point for new users, while the Web3 reward structure offers more advanced benefits for those familiar with cryptocurrency and NFTs.

Another key component of our platform is our AI-integrated sports content. We collaborate with a diverse group of athletes to create high-quality sports content, which we then enhance with AI motion detection technology. This technology analyzes key muscle movements in real-time, providing users with accurate feedback on their training techniques.

Additionally, LILLIUS features a robust tracking system that allows users to monitor their progress over time. This includes a detailed history of workouts, achievements, and challenges completed, giving users a comprehensive view of their fitness journey.

Our platform also fosters a vibrant community where users can interact, share their progress, and encourage one another. This community-driven approach, combined with our AI-enhanced content and NFT-based rewards system, creates a unique and engaging sports experience that motivates users to stay active and achieve their fitness goals.

## Q3: About AI Technology and LILLIUS Application. What is this technology about and how does the LILLIUS application work?
LILLIUS is at the forefront of AI technology, revolutionizing fan engagement and empowering athletes in the digital age. Our platform uses a unique AI-powered system that sets it apart from basic GPS tracking and generalized fitness apps commonly seen in X2E projects.

**Advanced AI-Powered Technology:**
At LILLIUS, we harness AI algorithms to analyze user movements in real-time, providing highly personalized training recommendations. Unlike conventional GPS-based solutions, our technology delves deeper, offering precision and accuracy that fundamentally improves the user experience.

**Real-Time Feedback and Correction:**
One of our standout features is the AI motion detection technology, which offers instant feedback on exercise form and posture. This real-time correction helps users refine their technique, reduce the risk of injuries, and achieve better results. It's a significant improvement over other M2E projects that lack this level of personalized guidance.

**Disease Identification and Personalized Solutions:**
LILLIUS has the potential to revolutionize healthcare by analyzing user movement patterns. This capability opens doors to personalized solutions for disease prevention and management, allowing for a more proactive approach to health. By understanding how users move and interact with our platform, we can identify early signs of issues and suggest targeted interventions.

**Years of Development:**
Our AI technology has been in development since 2016, with over seven years of research and refinement. We've standardized our approach to capture key joints and muscle groups in every frame of 2D content, enabling deep analysis of human movement. This technology allows us to track human joints in real-time and even estimate obscured joint positions, providing a comprehensive analysis of agonist and synergist muscles.

**Future Growth and Expansion:**
LILLIUS isn't just focused on fitness; we're looking to expand our business model by integrating with various industries, further enhancing our technology and revenue potential. The combination of AI-driven insights and our personalized approach positions LILLIUS as a leader in the fitness and sports industry, with limitless opportunities for growth and innovation.Furthermore, our vision extends to broadening our reach to both B2B and B2C audiences through the evolution of our platform into an open ecosystem. Through the LILLIUS open platform, content creators worldwide can directly contribute their training materials to the LILLIUS application, generating revenue from their contributions within our ecosystem.

Moreover, LILLIUS is poised to collaborate with multiple healthcare companies to harness the power of health-related big data. By providing training data for analyzing users' health and muscular status from our end, we facilitate synergy in managing health-related information. These collaborations will culminate in the presentation of testimonials derived from clinical trials, enriching the value proposition for our users and partners alike.

## Q4: I have heard that you have established a lot of partnerships with leading Korean companies like SAMSUNG and world-renowned athletes. How did you do it?
LILLIUS has built a strong network of famous sports stars with whom it has long collaborated to produce sports content. There are only a few sports content companies existing that consistently produce high-quality video content. Not only do we have the industry's best content creation team, but we have also been highly trusted and evaluated for our company's capabilities and reputation, as sports stars have been directly involved in content creation.

As a result, we have been requested to collaborate with Samsung Health due to our reputation as the best exercise content creator in the industry. Now, we are providing a variety of exercise content to Samsung Health users, and we are working to expand the types of content we offer. Through the Samsung Health partnership, we have been able to reach a large target audience of Samsung Health users in 176 countries. We will continue to expand our reach and grow our business step by step.

Regarding the Web3 perspective, we've been selected as one of the five projects for the <a href="/price/cronos-cro" target="_blank" class="blog_inner_link">Cronos</a> Accelerating program which really helped us a lot to enhance our ability to scale and effectively bring our team to the western side of the market. Also, we’ve conducted LILLI NFT sales in collaboration with Crypto.com which sold out within 3 minutes. Along with that, our partners include <a href="/price/chiliz-chz" target="_blank" class="blog_inner_link">Chiliz</a>, <a href="/price/polygon-matic" target="_blank" class="blog_inner_link">Polygon</a> and more, which significantly could bring out a big synergy in this Web3 space.

## Q5: LILLIUS Partnership? What kind of partnership that Gate can look at in the upcoming future?
LILLIUS is committed to building strategic partnerships that expand our reach and enhance our impact on Web3 sports and fitness, including gamefied industries.

We aim to collaborate with various sectors to create a robust ecosystem that leverages our unique AI technology and motion detection capabilities. Here's how we envision partnerships as follows:

**Innovative GameFi and Fitness & Sports Collaborations:**
We see significant opportunities in the GameFi and Move-to-Earn and Fitness spaces. By partnering with leading GameFi platforms, we can integrate LILLIUS’s AI technology to create engaging sports-related content that combines gaming and fitness. Our AI motion detection can track user movements in real-time, allowing players to earn rewards through physical activity while engaging with interactive gaming experiences. Also, we consider diverse multi-chain expansion for Web3 growth as well.

**Partnerships with Global Athletes and Influencers:**
LILLIUS plans to continuously acquire and collaborate with top sports athletes and global influencers to develop unique sports challenges. These partnerships allow us to create highly engaging content that encourages user participation and with credibility to our platform. By working with well-known athletes, we can expand our reach and attract a broader audience interested in sports and fitness. We’ve been achieving this throughout our journey, which indicates that we are a genuine and strong team with high potential not only on the Web2 sphere but also on the Web3 sphere as well.

**Collaborations with Sports Brands and Web3 Projects:**
We believe that partnerships with established sports brands and emerging Web3 projects offer exciting growth opportunities. By combining our AI-powered technology with these brands, we can create collaborative sports challenges that resonate with their existing customer base. This approach extends beyond traditional Web3 projects, allowing for creative collaborations with established names in the sports industry.

**Advanced AI Technology for Personalized Solutions that could lead to immense potential on business expansion:**
LILLIUS's AI motion analysis has the potential to identify and prevent exercise-related injuries, providing valuable insights into user movement patterns. This unique capability will bring us to the chances for various partnerships in the healthcare and wellness sectors, where personalized solutions for disease prevention and management are highly valued.

**A Collaborative Approach for the Future:**
Our vision for partnerships goes beyond traditional collaborations. We're open to exploring new avenues with Gate and other partners to create a holistic ecosystem. This could involve integrating LILLIUS's technology with other industries to expand our business model and maintain sustainability and growth. We're excited about the potential to work with like-minded partners who share our vision of revolutionizing fan engagement and empowering athletes in the digital era with the newest technology.

In summary, LILLIUS's partnership strategy focuses on innovation, collaboration, and leveraging our advanced AI technology to create meaningful connections with stakeholders across various industries.

<div class="blog-details-info">
<div>Author:** GateLive**, Gate.io Team
<div class="info-tips">\*This article represents only the views of the researcher and does not constitute any investment suggestions.
<div>\*Gate.io reserves all rights to this article. Reposting of the article will be permitted provided Gate.io is referenced. In all cases, legal action will be taken due to copyright infringement.
</div>

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